About Anti-Bullying Squad (ABS)
The Anti-Bullying Squad (ABS) began when Anoushka Jolly, at just nine years old, witnessed bullying and chose to act instead of staying silent. Her vision was clear — to break the culture of silence, raise awareness, and create safe spaces in schools where every child feels valued.
Starting with awareness sessions and counseling, ABS soon grew into a digital platform empowering students, parents, and educators to stand against bullying. By engaging youth as ambassadors, encouraging peer-to-peer learning, and introducing tools like the Kavach app, ABS mobilized thousands of young people to become active change-makers in their schools and communities.
Key Milestones
Establishment of the squad in Year
Early campaigns and workshops conducted
School Awareness Sessions
Began with small group talks in Delhi-NCR schools, where Anoushka and her team explained what bullying is and how to respond to it.
Pledge Campaigns
Encouraged students to take a “No to Bullying” pledge, spreading peer-driven accountability
Workshops with Specialists
Partnered with psychologists and counselors to conduct interactive workshops on empathy, kindness, and conflict resolution.
Community Outreach
Collaborated with NGOs like Bhumi and OrionSquare to extend sessions beyond schools.
Digital Awareness (COVID-19)
Shifted to online campaigns, webinars, and quizzes during the pandemic, reaching hundreds of children virtually.
Engagement with school administrations and peer networks
School Administrations: ABS collaborated directly with principals, teachers, and counselors to conduct awareness sessions, integrate anti-bullying discussions into school activities, and provide reporting channels through the Kavach app.
Workshops & Training: Conducted regular workshops for both students and educators, ensuring schools had tools to recognize, address, and prevent bullying.
Peer Networks: Created a network of student ambassadors who promoted kindness, encouraged reporting, and acted as first responders when they saw bullying.
Community Building: Used group pledges, campaigns, and interactive sessions to build a culture where students supported each other instead of staying silent.
Overview








